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 What
is pay-per-click search engine?
A
Pay Per Click (also known as Pay Per Ranking, Pay Per Placement
or Pay Per Position) search engine enables you to list your
site at the top of the search results according to the keyword
bid. You list your website by selecting keywords that refer
to your product or service. For each keyword you determine
how much you are willing to spend. The higher you bid the
higher you will appear in the search results.
In
pay per click search engine you only pay for clicks or click
through to your web site. Pay-per-click search engine plays
an important role to drive traffic to the web site because
you only pay for actual clicks. It is risk free and a cheaper
alternative to listing with the bigger search engines. Pay
per click search engines usually combine paid listings with
unpaid listings. Usually unpaid listing are provided by
search engines like Google,Inktom or DMOZ. Therefore, it
is good idea to achieve top ranking in these engines to
get listed in paid search engines.
The
best and most popular pay per click search engines are Overture
(GoTo) and FindWhat.
Top
10 pay per click search engines are:
Overture
(GoTo)
: Is very popular search engine. Overture has a
well organized system. You can bid for rankings and also choose
the description and title you want, which provides highly
targeted traffic to your website. You can change bids at any
time.
If you're
in the top 10 at Overture, your link appears when someone
searches using Dogpile meta search engine. If you're in the
top six, you'll also appear in Metacrawler searches.
FindWhat:
At FindWhat search engine, you bid on keywords or key
phrases within search results. You pay only for click-throughs
to your site. The minimum amount needed to start an account
is $25. You can enter up to 1000 keywords at once. FindWhat
reviews every keyword in their system and verifies its relevancy.
7Search:
Services offered to advertisers include immediate e-mail
notification when you are outbid for the top ranking on a
keyword, a keyword generator tool, and a 1:1 banner exchange
program.
Bay9:
Bay9 boasts a high amount of traffic compared to most
pay per click search engines. It is a highly relevant search
engine with a referral program that pays 20%.
GoClick:
GoClick is a vastly improving pay per click search engine.
It has received record increases in traffic and continues
to upgrade the account area. It has some of the best tools
available to help you manage your keywords and to help you
to find more relevant terms.
Kanoodle:
Kanoodle has partnerships with sites such as, NetZero,
DogPile, CNET, Metacrawler and Turbofind. You can choose whether
you want to receive incentivized clicks to your listings or
not. You can start an account with $25.
ePilot's:
ePilot's results are displayed on partners' sites such as
NetZero, DogPile and InfoSpace. It will also be discontinuing
its pay to surf program in the near future. You can start
an account with $25.
SearchGalore:
SearchGalore offers lots of opportunities to buy very cheap
search terms. You can start an account with as little as $25
and can receive up to an additional 30% deposit by calling
their toll free customer sales and support hotline.
Espotting:
Espotting is a UK based pay per click search engine. Your
top 5 listings appear on Lycos and Hotbot UK and will reach
66% of the UK Internet population.
Search123:
Search123 has great tools to help you control your pay per
click advertising budget. You can set a spend limit by the
hour, day, week or month. You can start an account with $25
and continue making deposits as little as $5.
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